The need

Farmers need practical, actionable information about agricultural best practices. Incredible scientists are conducting experiments and field trials and discovering new knowledge all the time. Translating that research knowledge to practical insights for farmers can be challenging and time-consuming.

The Tips and Tactics project ran for a number of years, funded by Grains Research and Development Corporation. They commissioned Seedbed Media to manage the project. Claire was contracted to deliver a number of fact sheets from concept to completion.


Our solution

The project included liaising with scientists, interviewing them to understand the key messages and research results, writing, editing, layout (working with graphic designers) and managing approvals with stakeholders and clients. 

Claire also managed reporting and project tracking and liaised with the end client. Claire was an integral member of the project team.



The client, GRDC, was extremely happy with the fact sheets and continued to fund the project for many years. Scientists were positive about the process of working with Claire and the Seedbed Media team and also found the products useful for demonstrating their pathway to impact from their research.

Claire is a skilled and knowledgeable science communicator with a passion for excellence. During her time with Seedbed Media, Claire distilled complex grains research material into fact sheets for producers. Working at the intersection between researchers, funding organisations and growers can be challenging — particularly when negotiating timelines and priorities with others. 

Claire was the ultimate professional at all times. She effectively kept her eye on the end goal: helping Australia’s primary producers implement best practice based on the best available science. I highly recommend Claire.

Rachel Bowman

Director, Seedbed Media

Thank you for your work on preparing Tips and Tactics “Legumes and Nitrogen Fixation”. It looks excellent and will be very useful.

Maarten Ryder

You’ve done a lovely job. It looks great!

Catherine Borger

Thank you – what an excellent article – well done to all!!

Ian Taylor

Thank you for the wonderful work you have done on the fact sheet. Seriously – it really does look magnificent! The partner should be really, really pleased.

Liz Alexander


See the fact sheets

  • Download a full compendium of the fact sheets written by Claire here: Tips-Tactics-Fact-Sheets
  • Better Mouse Management: Detecting mice early through monitoring is critical for controlling numbers effectively and reducing crop damage…
  • Legumes and Nitrogen Fixation: For the current legume crop to gain nitrogen (N), and to increase soil N for future rotations, legumes need to be adequately nodulated by root nodule bacteria…
  • Keeping sorghum safe: Keeping sorghum safe when using metolachlor-based herbicides. To reduce seedling injuries, applying Concep® II seed safener is an essential step for growers…
  • Canola nutrition and sulfur: Growers can reconsider routinely adding sulfur to canola where there is good soil fertility and plant roots can access subsoil sulfur reserves…
  • Sunflower nutrition: Crop nutrition is a vital management consideration for profitable sunflower production. Getting the right balance and supply of nutrients will maximise…
  • Strategic tillage in no-till systems: No-till farming systems that include minimal soil disturbance and stubble retention offer a wide range of economic, environmental, and soil quality advantages…
  • Wheat Rust in Northern, Southern, and Western Regions: Stripe rust, Stem rust, and Leaf rust. Tips and Tactics for addressing these fungal diseases…
  • Managing frost risk – in Northern Southern and Western Regions: the risk of frost has increased in grower practices. A comprehensive frost management strategy needs to be part of …
  • Crown rot in winter cereals: Rotations, observations, and testing key to crown rot control. Three top tips to stop crown rot: rotate crops, observe plants for browning at the base of…
  • Nodulation in legumes: Legumes are a large family of flowering plants that are economically important due to their wide variety of uses in agriculture, most notably as …
  • Faba Beans Northern Region: Faba bean, Vicia faba, is a winter-growing pulse, or food legume crop. It is primarily grown in Victoria, northern NSW ,and some parts of …


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